Leslie schneider

  • Helped with brand strategy for Mopec, Oak Park, MI, and St. Paul's United Methodist in Rochester, MI
  • Outstanding Achieve., Web Mktg Assoc. Best of Show Interactive, D Awards Mobius, TARGET and Galaxy
  • Both deep and widespread advertising, marketing and communications experience and connections
  • BA, Journalism, Michigan State University
  • Limited-edition achievement recognizing early members of Workfolio
  • St. Paul's marketing/advertising helped raise millions of dollars in past decade
  • Self-starter. Extremely organized. Writing rockstar. Always delivers better-than-expected results.
  • St. Paul's United Methodist Church, Rochester, MI, & Meadow Brook Theatre, Oakland University

Summary

by jove! communications
"Leslie is an outstanding writer. She's always punctual, enthusiastic, conscientious, and quick to grasp new subject matter. She writes well in both long form and short form – and never misses deadlines." -Kent Graham, ACD, Meredith Xcelerated Marketing

I've been a freelance writer in the Detroit area since February 1996. I've loved every moment of it. Well. Nearly.

I specialize in all kinds of writing for clients. While I began my career in the print world, I thrive in both print and digital spheres. Even the digital world influences print now with tighter, more relevant copy everywhere. Still ... great writing flourishes anywhere it's planted.

What I do
• Any writing that requires interviews
• Social/digital content, from Instagram posts to entire websites
• Branding
• Long- and short-form features, medical, business and technical articles
• Podcasts
• POS brochures/marketing materials
• Direct mail campaigns
• Product catalogs
• Email blasts
• National magazine ads
• Professional biographies
• Press releases
• SEO content
• Training videos, TV commercials

National/International companies
Abbott • Bayer • Chevrolet • Guardian Glass • Crain's Detroit Business • OnStar • Coca-Cola • U.S. Navy • Anheuser-Busch • United Shore financial services • Michelin • Owens Corning • Consumers Energy • Lifestyle Lift • Jaguar • Gerber • USAA insurance/financial services • General Motors • HUMMER • Pontiac • Saturn • Audi • Cadillac • GMC • Federal Student Aid • U.S. Postal Service • U-Haul International • Starwood Resorts • Honda Financial Services • Detroit Radiant Products Co. • Denso • Hilton • Farmers Insurance

Local companies
Three Pines Studio • Michigan United Methodist Church • Crain's Content Studio • Peninsulas • Neighborhood House (Rochester) • Spark Communications • Audi dealers • Lexus dealers • Canvas & Paddle, Little Luxuries and Doud's Market (Mackinac Island) • Canterbury-on-the-Lake • Epoch Restaurant Group • Toyota dealers • Courtyard Manor Wixom • Michigan Government and Schools Credit Union • ISC Solutions (hospital supply chain mgt.) • 5ive 9ine Business Association (M-59) • Hutch Paving Inc. • Lapeer County Development Corporation • David L. Harrison Law

Experience Highlights

  • Chief creative officer & janitor
    By Jove! Communications Inc.
  • Freelance writer
    McCann Relationship marketing (MRM), Campbell Ewald, SPARK COMMUNICATIONS
  • Managing editor
    Sandy Corporation, troy, MI
  • Senior writer
    Sandy corporation, troy, mi
  • Managing editor
    U-Haul headquarters, Phoenix, AZ

Education Highlights

  • Bachelor of Arts, Journalism
    Michigan State University
  • Post-baccalaureate studies
    Oakland University

Skills

  • Writing
    20+
  • Copywriting
    20+
  • Editing
    20+
  • Magazines
    20+
  • Corporate Communications
    20+
  • Technical Writing
    20+
  • Creative Writing
    20+
  • Creative Strategy
    20+
  • Content Development
    20+
  • Creative Direction
    20+
  • Strategic Communications
    20+
  • Marketing Communications
    20+
  • Content Management
    20+
  • Integrated Marketing
    20+
  • Copy Editing
    20+
  • Advertising
    16
  • Direct Mail
    16
  • Digital Strategy
    10
  • Fundraising
    10

publications

  • AUDI Dealer Group DM
    AUDI Dealer Group DM
  • CLIENT: ONSTAR
    CLIENT: ONSTAR
  • CLIENT: USAA
    CLIENT: USAA
  • CLIENT: MICHELIN
    CLIENT: MICHELIN

digital writing/editing

writing samples

Location

Greater Detroit Area